People centricity and adapting to different cultures of risk | Pixaera
Alicia Martinez landscape
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Dec 13, 2023
Alicia Olo Martinez

People centricity and adapting to different cultures of risk

From growing up in the north of Spain in a mining town and seeing first hand the devastating impact of poor safety measures, Alicia shares her personal journey in the safety space, challenges faced in implementing safety measures, best practices for enhancing safety culture, the use of tools and technologies, and the importance of people-centricity in safety.

The conversation highlights the need for adaptability, education, and embracing digitalisation and diversity in the safety field.

I think the cultural differences are the most significant challenge that any health and safety professional faces when trying to drive a change in the safety culture or improve the safety performance.

The key takeaway is to prioritize people's safety, adapt to all the different cultures/languages, look for diversity in ideas and never forget the importance of people.

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